views are nice.
business results are better.
We measure content by what it creates: attention, audience growth, inquiries, leads, appointments, sales and revenue.
Great creative earns attention.
Great marketing turns that attention into action. Our case studies show the complete path from strategy and content to measurable business impact.
300m+
cumulative
reach
20+
food
brands
$5M+
annual
sales
across owned businesses
9
owned
food
ventures
THE REAL
CASE STUDY IS
REPEATABILITY.
REPEATABILITY.
REPEATABILITY.
REPEATABILITY.
Any creator can have one viral post.
The harder thing is building a system that works across different concepts, customers and industries.
THE OPERATING SYSTEM
-
Build a product, offer or personality worth paying attention to.
-
Create high-volume, high-quality, platform-native content.
-
Turn founders, employees and salespeople into recognizable media assets.
-
Move attention into calls, DMs, directions, reservations, appointments and sales.
CASE STUDIES
case study:
perfect tender
ZERO TO SEVEN FIGURES BUILT SOCIAL-FIRST.
Annual Sales
Year 1
Year 2
what drove it
-
Visual products built for short-form video.
-
Consistent organic publishing instead of campaign bursts.
Launched in 2024 with no legacy audience. Brand, product and content engine were designed together from day one.
$1.2M
$1.3M
ONE REEL EXCEEDED 14.5M VIEWS.
Product + creative + distribution created disproportionate reach.
social audience
TikTok
-
Recognizable branding + repeatable formats.
-
Social used as a customer-acquisition channel.
80K
30K
brand incubation
UNKNOWN → RECOGNIZABLE → DEMAND.
doughboy pizza
BRAND + PRODUCT + LAUNCH
Independent equity that continued under new ownership.
Dinorito
PRODUCT + SOCIAL LAUNCH
Oversized barbecue built for instant visual comprehension.
Bussin' q
MARKETING + GROWTH
From limited awareness toward viral local recognition.
pizza chicken
BRAND + CONTENT
From unknown concept to recognizable local food brand.
crispy boys
SOCIAL-FIRST CONCEPT
Menu + visual products designed with content built in.
,
AY, QUe CHULA
SOCIAL-FIRST CONCEPT
Visual identity, events + shareable social storytelling.
besame
,
DESTINATION MARKETING
Atmosphere, food, cocktails + nightlife as experience.
different brands. same discipline
BUILD → PUBLISH → LEARN → SCALE
QUALITY + QUANTITY. YOU NEED BOTH.
Quality without quantity disappears. Quantity without quality becomes noise.
The system is designed to deliver enough strong content to compete without cheapening the brand.
01 strategy
What does the customer care about?
02 capture
Batch enough footage to create options.
03 package
Hooks, edits, captions, offers.
04 distribute
Platform-native publishing at volume.
05 convert
DMs, calls, leads, appointments, sales.
06 learn
Feed sales data back into creative.
ONE SHOOT SHOULD CREATE A CONTENT LIBRARY - NOT ONE POST.
A PORTFOLIO BUILT AROUND BUSINESS OUTCOMES.
Selected metrics from owned brands and client work.
Different businesses and measurement windows are shown separately rather than treated as identical campaigns.
SELECTED REVENUE
Perfect Tender Y1
Perfect Tender Y2
$1.2M
El Camino Y1
$1.3M
Tenant trucks / yr
$3M
$3.5M
AUTO UNIT MOVEMENT
Sprinter
GLE
20 units
GLB
8 units
30 units
300M+
cumulative
reach
20+
food brands
~110K
perfect tender
Reported combined IG + TikTok.
700K
monthly organic
Recent PT benchmark.
REACH CREATES OPPORTUNITY. SALES PROVE THE SYSTEM.
A PORTFOLIO BUILT AROUND BUSINESS OUTCOMES.
Selected metrics from owned brands and client work. Different businesses and measurement windows are shown separately rather than treated as identical campaigns.
SELECTED REVENUE
Perfect Tender Y1
Perfect Tender Y2
$1.2M
El Camino Y1
$1.3M
Tenant trucks / yr
AUTO UNIT MOVEMENT
$3M
$3.5M
Sprinter
GLE
20 units
GLB
8 units
30 units
300M+
cumulative
reach
20+
food brands
~110K
perfect tender
Reported combined IG + TikTok.
700K
monthly organic
Recent PT benchmark.
REACH CREATES OPPORTUNITY. SALES PROVE THE SYSTEM.
THE ADVANTAGE ISN'T ONE PLATFORM. IT'S THE SYSTEM.
The brands, products and customer journeys are different. The operating principles are consistent.
BRAND
Create something recognizable enough to own a position in the customer's mind.
people
Put real founders, salespeople and employees in front of the
audience.
content
Produce enough strong creative to repeatedly earn attention.
distribution
Use organic + paid channels to amplify proven messages.
conversion
Give attention a clear next step
and train the team to handle it.
feedback
Use customer + sales behavior to improve the next content cycle.
CONTENT IS THE ENGINE. SALES ARE THE OUTCOME.
The brands, products and customer journeys are different. The operating principles are consistent.
THE ADVANTAGE ISN'T ONE PLATFORM. IT'S THE SYSTEM.
BRAND
Create something recognizable enough to own a position in the customer's mind.
people
Put real founders, salespeople and employees in front of the audience.
distribution
Use organic + paid channels to amplify proven messages.
content
Produce enough strong creative to repeatedly earn attention.
conversion
Give attention a clear next step and train the team to handle it.
feedback
Use customer + sales behavior to improve the next content cycle.